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The successful concept for the target groups
women and couple
The Swiss erotic company Magic X – the market leader in Switzerland for
over 15 years – is taking a completely new, independent path in the eroticism
industry. With a clear focus on the new customer target groups
women and couples and a unique store and product concept, Magic X has
succeeded in defining the standard for premium specialised erotic product
businesses and has thereby significantly boosted sales in the past few
years. This concept for success is now also being offering in the form of a
"franchise" or as a "shop in shop" to serious partners both in Switzerland
and abroad
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